Company: Sunflora, Inc.
Posted on: November 18, 2021
Sunflora is seeking a highly motivated brand manager to
contribute in our fast-paced growing organization. -Creative
thinking skills and strategies will be an essential part in driving
the growth of our brands, enhancing our marketing communication,
and encouraging business growth through effective campaigns.
Ideal candidates for this role should be creative and innovative,
multimedia savvy, well-organized, and must be excellent writers and
communicators. Ultimately, the exceptional brand manager should
have a firm grasp of the different digital touch points, drive
highly effective campaigns, enhance user experience, and deliver on
Maintaining marketing calendar campaigns to deliver sales and
traffic for retail and ecommerce channels.
Developing and overseeing overall brand strategy: from establishing
brand goals to developing brand identity guidelines, creating style
guides, and developing a value proposition.
Aiding in product development and coordinating product
Identifying untapped opportunities and actively developing new
Engaging in ongoing market research, including consumer/audience
research and competitive analysis.
Working with creative teams to develop brand assets and collateral
in line with the brand's identity.
Analyzing sales forecasts and measuring results such as sales
revenue, marketing campaign effectiveness, etc.
Coordinate and execute communication material for campaigns,
meeting deadlines, following timelines, and ensuring uniformity of
Manage vendor relations and budget for Email Solution Provider,
tracking, analytics, and reporting email metrics.
Work to continuously improve the usability, design, and content of
customer communication via email and the website.
Consider applying for this position if you have:
Bachelor's degree in communications or marketing, preferred
At least 3 years' experience in marketing or communications
Highly driven and results-oriented
Strong interpersonal skills and excellent customer service
Knowledge or experience working with Salesforce Marketing &
Excellent writing skills with an emphasis on writing for the web
and social media
Ability to manage multiple projects and meet deadlines on time and
strong attention to detail.
Sunflora, a certified Great Place to Work, offers a wide variety of
benefits, programs, and services to their employees, including:
Medical, vision, dental and life insurance plans
401(k) plan with employer matching
Generous vacation time and paid holidays
Casual dress code
Keywords: Sunflora, Inc., Palmetto , Brand Manager, Executive , Palmetto, Florida
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